An American Eagle ad featuring actress Sydney Sweeney drew criticism in July for its tagline “Sydney Sweeney has great jeans,” a pun on “jeans” and “genes.” For Asian American and Pacific Islander (AAPI) communities,

"Jews were massacred and murdered, and they equate that to a blue jeans ad for a Hollywood actress?" he said of the response to the campaign. "What an insult."

Dr. Phil McGraw spoke out in support of American Eagle’s controversial campaign featuring Sydney Sweeney. During an appearance on the Friday, August 8, episode of Real Time with Bill Maher, the therapist,