Hot Ones,” the popular YouTube chicken wing-eating show, is selective when striking deals with brands.

Nielsen's new patent suit covers use of mobile phones to measure out-of-home viewing, an approach VideoAmp recently launched.

An emotional film from The Hospital for Sick Children (aka, SickKids) depicts the complex fight patients, families and hospital staff face for every child’s birthday in a campaign to celebrate the ...

Restricting the flight of golf balls, referred to as a “rollback,” has been pushed by rulemaking bodies like the U.S. Golf Association to rein in sluggers whose drives can no longer be contained by ...

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv. (Scroll ...

Solo Brands has been dealing with sliding sales of Solo Stove. Solo Stove’s 2024 fourth-quarter net sales decreased 16.8% to ...

Spotify is expanding its programmatic ad partnerships with Google and Magnite, which will now have access to the music app’s ...

Marketers looking to make sense of the fragmented gaming landscape—and find scalable, brand-safe opportunities—congregated in ...

TikTok is projecting an air of confidence that the app will remain operational in the U.S. beyond Saturday's deadline to ...

Microsoft and Pearpop use AI, creators and cultural moments like Art Basel and NYFW to drive awareness and sales for emerging ...

Ford, which leads other automakers in U.S.-made vehicles, offers employee-based pricing in a limited-time deal.

Auto marketing budgets could get squeezed as prices rise and Trump-backed taxes bring more uncertainty to the market.