Shake Shack is ready to shout from the rooftops. The fast casual is in the initial stages of investing in a paid media ...

Pricier burgers have turned some customers away. The chain is launching new products and beefing up marketing in a bid to ...

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The burger chain has boosted advertising and rolled out new menu items to drive up frequency among its customers, its chief ...

CEO Rob Lynch said the brand should embrace a more aggressive marketing strategy to set it apart from fast food burger chains ...

Bloomberg journalists discuss today's biggest winners and losers in the stock market. Listen for analysis on the companies ...

Shake Shack reported second-quarter adjusted earnings per share of 44 cents, beating the analyst consensus estimate of 37 ...

Shake Shack has confirmed it will be opening a location at 5545 E. Broadway, on Tucson's east side in 2026. This is the ...

CEO Rob Lynch said the fast-casual chain's culinary calendar and investments in advertising will drive in guests, no matter ...

Last time I indulged in Shake Shack’s indulgent fare was to taste the entirety of its summer menu, which starred barbecue ...

Danny Meyer made a name for himself operating his upscale NYC restaurants including Union Square Cafe. He’s made a ...

Shake Shack’s new ‘Dog Days’ menu includes a competitor to Wienerschnitzel’s chili dog and a hot dog loaded with chopped peppers.