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Harley Names Arthur Starrs New CEO

Harley-Davidson Names Artie Starrs CEO As Sales Decline

Harley-Davidson appoints new CEO Artie Starrs amid declining sales in Q2 2025. Starrs to replace Jochen Zeitz, who will remain until 2026.

Men's Journal on MSN · 17h

Harley Names Arthur Starrs New CEO As Company Makes $5 Billion Deal

Arthur Starrs, CEO of Topgolf International, will replace Harley-Davidson CEO Jochen Zeitz. Harley-Davidson has been looking for a new CEO to lead the iconic outfit since current CEO Jochen Zeitz announced in April 2025 he'd be retiring.

The Dallas Morning News · 18h

Harley-Davidson poaches new CEO from Dallas-based Topgolf

Harley-Davidson said on Monday Topgolf’s Arthur Starrs would succeed Jochen Zeitz as CEO, to help steer the storied motorcycle maker through U.S. tariffs

19hon MSN

Harley-Davidson's got a new $6K motorcycle coming. When can you get one in South Bend?

This article originally appeared on Milwaukee Journal Sentinel: Harley-Davidson's got a new $6K motorcycle coming. When can ...

The Star Press on MSN19h

Harley-Davidson's got a new $6K motorcycle coming. When can you get one in Illinois?

This article originally appeared on Milwaukee Journal Sentinel: Harley-Davidson's got a new $6K motorcycle coming. When can ...

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