One of Arizona’s most eclectic music fests this spring just dropped its lineup — and some truly iconic names are involved.

Get out of Phoenix for Pure Imagination Festival with Cheap Trick and Matisyahu in Prescott and great concerts at Pepsi ...

Arizona’s Pure Imagination festival is returning for its fourth year, May 17, at Watson Lake in Prescott. This year’s ...

Arizona's Pure Imagination Music Festival Unveils 2025 Lineup** The highly anticipated 2025 Pure Imagination music festival in Arizona has announced ...

With three years already in the books, Candace Devine-Sheridan is more than excited for May 17. Rock and Roll Hall of Fame ...

The arts play a vital role in building strong and connected communities. It’s wonderful to see the positive impact Pure Imagination has on the lives of so many young people, and we look forward ...