NBCUniversal and Macy's said they struck a new pact that will keep the retailer's popular Thanksgiving Day Parade on the media conglomerate's properties through 2034, a nod to the growing importance ...

NBCUniversal is extending its partnership with Macy’s via a 10-year programming rights deal. The agreement includes The Macy's Thanksgiving Day Parade, Countdown to Macy's Thanksgiving Day Parade and ...

Newark’s Bamberger’s Parade In 1929, Macy’s purchased Bamberger’s, a department store chain based in Newark. The New Jersey store would go on to hold its own popular Thanksgiving Day ...

For a while, a Macys Thanksgiving Day Parade wouldnt have been the same without the gruff, pipe-smoking, spinach-loving sailor. First premiering in the parade in 1929, Popeye has had many ...

Macy's said last year's parade reached 31.7 million viewers on NBC and Peacock, an 11 percent increase from 2023.

Macy's signed a new 10-year broadcasting rights deal with a popular network for its Thanksgiving Day parade special.

More than 3 million people will attend the Macy's Thanksgiving Day Parade in New York this year as it winds its way along its 2½-mile route down Central Park West and Sixth Avenue to Herald ...

Radio to Television: Bringing the Parade to Homes Nationwide The Macy’s Thanksgiving Day Parade first hit the airwaves in 1932, broadcasting on local New York City radio stations. This was a ...

NBCUniversal and Macy's just inked a new deal that will keep the Thanksgiving Day Parade on the network for the foreseeable future.

a deal that will keep its Macy’s Thanksgiving Day Parade on NBC, Peacock and Telemundo for years to come. The Parade, which winds its way through New York City, culminating at the flagship Macy ...

The agreement includes The Macy’s Thanksgiving Day Parade, Countdown to Macy’s Thanksgiving Day Parade and Macy’s 4 th of July Fireworks, as well as a new program that NBCUniversal says it ...