This frustration led Daniel Lubetzky to found KIND in 2004. KIND bars aim to fill the gap between nutrition and flavor, providing snacks made with ingredients that are easy to recognize ...

Kind bars use a lot of almonds. Here’s how the company is making that more sustainable Why Kind Snacks, which is pursuing regenerative agriculture for almond farming, is one of Fast Company's ...

Lubetzky launched KIND—a first-of-its-kind fruit and nut bar that he’d eventually sell to Mars for $5 billion, while retaining a stake. Lubetzky told Fortune about his childhood, his first ...

One of Dictionary.com’s 2024 new words, bed rotting — laying in bed during the day — has been embraced by younger consumers ...

which asks the recipient to input his or her address to receive a complimentary Kind bar. Fans of the snack brand can visit its eponymous mobile site or campaign microsite to reward an act of kindness ...