Starbucks SBUX.O CEO Brian Niccol told Reuters on Tuesday that he would accelerate the rollout of the coffeehouse chain’s new ...

Schultz said he did a "cartwheel in my living room" when he heard Niccol's turnaround plan for the coffee chain.

Most of the new menu items sampled by USA TODAY, including a new protein cold foam, will see additional testing before being ...

The coffee giant doesn’t plan to raise prices at least until fall as it works to lure back once-loyal customers.

CEO Brian Niccol has Starbucks trying to pick up market share in China with sharp discounts on products it sells there.

Starbucks (NASDAQ:SBUX) announced it will lower prices for select iced beverages in China by an average of 5 yuan ($0.70), ...

Leadership Experience 25 aims to set new customer service standards and reinforce the company's commitment to hospitality.

Starbucks Corp. on Monday announced price cuts for a slew of its tea-based beverages at its stores across China, as the ...

In February this year, a Reuters report stated that U.S.-based KKR & Co. (KKR) was also interested in acquiring a stake in Starbucks China. Niccol is confident that investors see high value in the ...