"Blackpink in your area": This tag line sending many K-pop ... and fashion industry stems from the South Korean entertainment industry's comprehensive marketing strategy. Zulawnik lists some examples, ...

Now Blackpink are releasing their first new song in three years."Blackpink in your area": This tag line is sending many K-pop fans wild with excitement. Blackpink is more than a girl group -- they're ...

Explore the exciting Blackpink pop-up stores during their world tour in major cities. Get exclusive merch and unique ...

As per DW, since their debut in 2016, the South Korean girl group Blackpink has risen to become one of the top pop exports ...

YG Entertainment's Mojo Kim offers an insider’s look at how Korean music is reengineering its A&R approach to resonate with global audiences.

"This is such a terrible marketing strategy by YG, blackpink will have 0 fans after this era if they keep treating them like this," an X user commented.

Blackpink is getting ready for the reunion of Jisoo, Jennie, Rosé and Lisa on their upcoming Deadline World Tour and teasing fans with a new trailer.

BLACKPINK's four members -- LISA, JENNIE, ROSÉ and JISOO -- have all released solo projects over the past three months. It's helped all four of them.

In newly resurfaced videos, Blackpink members Jennie, Lisa, and Rosé are heard saying the n-word multiple times.

Blackpink teases their Deadline World Tour, marking a group comeback after solo eras from Jennie, Lisa, Rosé, and Jisoo.

Blackpink's Jennie had a quick wardrobe malfunction while performing at Coachella's second weekend. The musician could be seen struggling with a leather jacket during her performance, as her ...